... where visionaries, game changers, and challengers discuss business models
Not sure what the problem is with the pdf file.
This is my email address:
Reply to that and I will send you the pdf by email.
I agree that although SWOT is useful, it can be limiting especially for start ups. I think Morris et al's model can be further expanded upon. For example to measure profit potential one can maybe underpin that concept with Porter's 5? Perhaps we can overlay sustainability with macro factors (GDP) and industry / near industry growth too. NICE is brief and to the point.
Lydia and David,
In fact, I believe that the SWOT analysis has a great vulnerability, by its subjectivism. The SWOT must be preceded by a deep research before being confident enough to be considered as a model for business model evaluation.
This is a good concept to „separate the wheat from the chaff“ http://vencorps.com You could adapt the concept or contact participants of that site. I believe that this is a great concept. After all any new invention is for the market out there why not let them decide if they like it or not. After that selection you can still use your other evaluation tools.
BTW: I have a start-up in the works (business planing, filing patent etc.) and searching for Investors. Would you be interested in hearing more?
For me an important issue, about valuating a new business model, its related to create a powerfull lock-in with the customer.
In my opinion, start-up venture capital is for the entrepreneur who is ready to challange and overcome all kind of risks with passion. Therefore, I recommend that his experience with passion + another pipeline of key resources which can help the guy overcome the risks are added to your success factor list.
tried to find the literature, without success. Could you specify the source of Morris, Schindehutte, Richardson, Allen (2006)?