The Business Model Innovation Hub aspires to become THE reference point on the discussion around business models and business model innovation.

So let us build the best reference library on the topic. Please help us collect all relevant...
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  • ... research papers (e.g. peer-reviewed articles)
  • ... magazine articles (e.g. Fast Company, Wired, etc. writing on business models)
Point out the following elements for each reference you want us to add:
  • title
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  • how it relates to business models and business model innovation
  • main take-away
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Orbiting the Giant Hairball

Gordon McKenzie

interview from Fastcompany




Main take-away: don't get stuck in your own and the organization's thinking (meaning the HAIRBALL), try to let go and go a bit into thought space!
Innovation Intelligence Group

Publishes research on the business models of fast-growth companies from all around the world
FREE - The future of a radical price
by Chris Anderson
It is a book from 2009
Link to free for free
The book is about the concept of Free business models, categorized into 4 models.
A must-read on business model archetypes (activity-based):

STABELL, C. B. & FJELDSTAD, Ø. D. (1998) Configuring Value for Competitive Advantage: On Chains, Shops and Networks. Strategic Management Journal, 19, 413-437.

For a shorter approach, Casting of the Chains:
One of my favorite articles...
Two very complementary books, where the main takeaway is - what does it mean to think like a designer...

The Design of Business - Why Design Thinking is the Next Competitive Advantage
by Roger Martin (Dean of the University of Toronto, Rotman School of Management)
2009 Harvard Business Press - ISBN 978-1-4221-7780-8

Change by Design - How Design Thinking Transforms Organizations and Inspires Innovation
by Tim Brown (President and CEO of IDEO)
2009 Harper Colllins Publishers - ISBN 978-0-06-176608-4

Brown's approach is built on the principles of rigorous observation and iteritive prototyping, while Martin priciples are based on understanding the problem space, exploring the options (protoyping) and exploiting the solution. These approaches together give one a very interesting perspective on a subject critical to succesful innovation - design thinking.
* title: Small is the new Big
* author; Seth Godin
* type; book
* year of publication; 2006
* URL / website:
* how it relates to business models and business model innovation: good reference book when you need ideas and inspiration
* main take-away: Offers a fresh and different lens to view/re-view your existing or new business model - how to stay nimble, agile and focused... what is scale, why scale?
"Purpose. The starting point of great companies."

Niko Mourkogiannis



It goes to the core of every sustainable business. Mourkogiannis thesis: no matter how bullet proof a business model is, it will fail on the longer run if there is no purpose in the heart of the business model.
Chesbrough was mentioned before, so I add two more from him:

Chesbrough, H. (2006): “Open Business Models – How to Thrive in the New Innovation Landscape.” Boston: Harvard Business School Press.

Chesbrough, H. and Schwartz, K. (2007): “Innovating business models with co-development partnerships.” In: Research Technology Management, Vol. 50, No. 1, pp.55-59.

It's about business model innovation and business modelling as an open and iterative process
Hedman, J. and Kalling, T. (2003): “The Business Model Concept: theoretical underpinnings and empirical illustrations.” In: European Journal of Information Systems, Vol. 12, No. 1, pp. 49-59.

Good article about the theoretical background of business model concept. But already a bit old in our fast turning world.
Johnson, M.W., Christensen, C.M., and Kagermann, H. (2008): “Reinventing your Business Model.” Harvard Business Review, Vol. 86, No. 12, pp. 50-59.

The importance of re-modelling: a crucial aspect. Thinking about Business Model we often think about start-ups, but it has also a huge potential for existing business (in combination with the question of "what is our purpose").
Mitchell, D.W. and Coles, C.B. (2003): “The ultimate competitive advantage of continuing business model innovation.” The Journal of Business Strategy, Vol. 24, No. 5, pp. 15-21.

Mitchell, D.W. and Coles, C.B. (2004): “Establishing a continuing business model innovation process.” The Journal of Business Strategy, Vol. 25, No. 3, pp. 39-50.

Two great articles about business modeling as a constant iterative process - create a flow of business (re-)modelleing. Constantly ask the question about: what are we doing and how.


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