Charles Ayo-popoola
  • Male
  • Abuja
  • Nigeria

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Profile Information

Why are you passionate about business models and business model innovation?
I came across BMI (Business model innovation) while i was sourcing out for materials, platforms and resources to help support my start-up business in Digital Branding. After going through tuns of material i came across BMI and realised its all i needed.
How would you best describe your level of expertise when it comes to business models?
What's your URL?
Who do you work for? What do you do?
i am the CEO of a starting company, our core mission is building strong innovative impressions that improves companies brand image using creativity and strategic marketing.
What industry do you mainly work in (e.g. financial services, telco, utilities, public sector, academia, pharma...)?
Brand Consultancy, Digital Media production
What is the size of the organization you work for?

Charles Ayo-popoola's Blog

Don't Forget

Posted on January 23, 2017 at 10:06am 0 Comments

1. Business is about People

In your business affairs(Regardless of its nature), you’ll inevitably find yourself negotiating with people, delivering products or services to…


CRITICISM; A Catalyst for Business Development

Posted on January 20, 2017 at 1:13pm 0 Comments

Earlier this week, I came to a statement made by Gabriel Babalola, a political science professor at the university of Lagos. His state meant triggered my Business Psych to initiate a version that resonates with the Business-Customer relationship.

His statement: “Government at all levels should know that criticism is a catalyst for democratic development”

My Version: Enterprise at all levels should know that criticism is a catalyst for business…


Customer's Participation is essential in Branding

Posted on December 22, 2015 at 9:43pm 0 Comments

Digital Branding is all about active users, from integration to Accessibility and connectivity. With that in mind, it will be without litigation to conclude that creating a "participation platform" where customers can co-create and operate with choiced brand/company will increase brand image retention, promotes company's image and encourage customer engagement. 

The simple model of engaging customers/clients to participate in a company's image/digital structure creates a unique sense…


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