"Thank you for your inputs!
Any ideas/opinions on how the process (in terms of focus, key capabilities, needed resources etc.) might generally differ between the five cases?
For instance I see the BM crisis at one end and the experimentation with…"
"Here are some ideas for cases in each category:
1) crisis: Nintendo Wii, Sony (3D), Apple (1997), Rolls Royce airplane engines (when they shifted towards a service model)
2) adaptation: Pomarfin (towards "left foot"), Hilti
"EFFECTIVE BUSINESSMODEL ADAPTATION STRATEGIES FOR NEW TECHNOLOGY-BASED VENTURES.
(Andries et al.)
It's focussed on emerging markets, but one can transfer ideas to incumbents in developed markets.
Sounds interesting - please keep me posted on…"
Dear Hubbers, after conducting some research I assume that there are major differences regarding the needed emphasis and key success factors of the BMI process depending on the situation a company finds itself in. As described in BMG that could be: 1. a crisis of the existing BM2. the need for adaption to changing business environments by re-configuring, improving or defending the existing BM3. generating growth by growing with a new BM (e.g. addressing unmet customer needs, alluring…See More
"Melvin, I especially like your idea of the spin-off book “50 successful business models”. This could be very valuable for BMI!As a first step one takes a look at other BMs from other business environments and sees which could be adapted…"
"A priori evaluation of BMs is truly a very interesting topic!
One measure I consider really important is scalability (load scalability, geographic scalability, functional scalability etc.). As in most cases testing a new BM on the market ASAP and…"
Great, sounds as if we have some things in common when it comes to our PhD topic :-). I am currently going deeper into the topic of path dependency and creation with business models in pharma. In particular, I will also try to shed some light on how open innovation can promote business model innovation and if business model innovations require different management approaches depending on their radicalness.
You can get my contact data from http://www.ceip.uni-potsdam.de/cms/index.php?id=team, would be great to exchange some thoughts directly some time.