Marlene Paula Castro Amorim
  • Female
  • Aveiro
  • Portugal
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Marlene Paula Castro Amorim is now a member of Business Model Innovation Hub
Sep 11, 2012
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Profile Information

Why are you passionate about business models and business model innovation?
Understanding business models elements is key to identify opportunities to create value and innovate. In the Services domain of activity, in which I work and research, business model innovation is a key source of growth and sustainability.
How would you best describe your level of expertise when it comes to business models?
some knowledge
Who do you work for? What do you do?
Assistant Professor
University of Aveiro
Portugal
What industry do you mainly work in (e.g. financial services, telco, utilities, public sector, academia, pharma...)?
Academia
What is the size of the organization you work for?
1'001-10'000

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