Why are you passionate about business models and business model innovation?

I love the pace of change and I enjoy seeing past the complexity and into the purity and simplicity of the model. I like the clarity it provides in innovation through to operation.

How would you best describe your level of expertise when it comes to business models?

some knowledge

What's your URL?

http://www.surefiresales.co.uk

Who do you work for? What do you do?

I run a strategic sales and marketing consultancy.

What industry do you mainly work in (e.g. financial services, telco, utilities, public sector, academia, pharma...)?

IT, Telco,

What is the size of the organization you work for?

11-100