Why are you passionate about business models and business model innovation?
First of all I'm fascinated by the kind of leverage Alex' approach has brought to a topic that has been around us for ... well quite a while. With a background in corporate strategy I see lots of thinking from 'my' domain being integrated and applied in business model design as well. Therefore curiosity is triggered on several layers.
How would you best describe your level of expertise when it comes to business models?