Rick Patterson
  • Folsom, CA
  • United States

Rick Patterson's Discussions

Multi-Sided Platform - Pattern - Question

Started this discussion. Last reply by Rick Patterson Jun 6, 2011. 3 Replies

The multi-sided BM pattern would seem to apply to the vast majority of business models?  I want to understand the nuances better. The examples in the book are good....but for example, how would a…Continue

BMG example - iTunes - why is "Switching Costs" in Customer Relationship?

Started this discussion. Last reply by Rick Patterson May 17, 2011. 6 Replies

On page 46 of Business Model Generation, it shows the iPod/iTunes BM.  I am trying to understand how "switching costs" is a Customer Relationship issue - how that is how a firm relates to its…Continue

Tags: iTunes

Question on the Five Patterns

Started this discussion. Last reply by Holly R Braswell Feb 1, 2016. 12 Replies

What business model pattern would a company like Zara - a vertically integrated clothing firm that controls retail, design, manufacturing, logistics, etc. of all their clothing - fall into?  Their…Continue

Tags: Zara

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Profile Information

Why are you passionate about business models and business model innovation?
Work in Strategic Finance, and the future possibly will be decided more by business models than by technoglogy, and we all need to understand them much better
How would you best describe your level of expertise when it comes to business models?
Who do you work for? What do you do?
Intel Corporation. Work in Corp Strategic Finance, and on the side, teach strategic thinking to Intel Finance.
What industry do you mainly work in (e.g. financial services, telco, utilities, public sector, academia, pharma...)?
What is the size of the organization you work for?

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