Why are you passionate about business models and business model innovation?

I working since 30 years in business , I'm salesman, the world's business is amazing.

How would you best describe your level of expertise when it comes to business models?

some knowledge

What's your URL?

http://www.europerfil.es

Who do you work for? What do you do?

I work for Europerfil Company in materials for building.
I'm salesman

What industry do you mainly work in (e.g. financial services, telco, utilities, public sector, academia, pharma...)?

materials construction.

What is the size of the organization you work for?

11-100

Do you want to add anything? Feel free. Any topic.

I had read the book Business Model Generation, it's very amazing.