Tor R. Grønsund
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Supporting the Business Model Generation @ BusinessModelPress.com

Tor R. Grønsund's Blog

Turn Your WordPress Blog Into a Business Model- and Customer Development Tool

Posted on June 8, 2012 at 12:00pm 0 Comments

Business Model Press is based on Business Model Canvas by Alex Osterwalder, licensed under Creative Commons Attribution-Share Alike 3.0 Unported. …

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Lean Startup Business Model Pattern

Posted on January 7, 2010 at 12:00pm 2 Comments

I've posted a new article on the Lean Startup Business Model Pattern - integrating the two schools of Lean Startup Methodology and Business Model Innovation. To what extent do you see that the Lean Startup method or Lean Development in general can be interpreted as a business model pattern?…

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Latest Activity

Elin Mørch Langlo and Tor R. Grønsund are now friends
May 22, 2013
Octavio Torres liked Tor R. Grønsund's blog post Turn Your WordPress Blog Into a Business Model- and Customer Development Tool
Nov 6, 2012
Tor R. Grønsund and Ismail Berkan are now friends
Aug 29, 2012
Tor R. Grønsund liked Mike Lachapelle's discussion A practical exercise for understanding customer segments
Jul 31, 2012
Paul Symes liked Tor R. Grønsund's blog post Turn Your WordPress Blog Into a Business Model- and Customer Development Tool
Jun 8, 2012
Tor R. Grønsund liked Tor R. Grønsund's blog post Turn Your WordPress Blog Into a Business Model- and Customer Development Tool
Jun 8, 2012
Tor R. Grønsund posted a blog post

Turn Your WordPress Blog Into a Business Model- and Customer Development Tool

Business Model Press is based on Business Model Canvas by Alex Osterwalder, licensed under Creative Commons Attribution-Share Alike 3.0 Unported.  Blogging is not only useful for introducing ideas, it’s also the primary way many companies communicate with and get feedback from their customers – making it a killer opportunity for business model- and customer development.After…See More
Jun 8, 2012
Terje Christensen left a comment for Tor R. Grønsund
"BMUGOslo 3.0 -Er den tradisjonelle forretningsplanen død?http://www.bmug.no/events/65662652/ På BMUG.no møte i Oslo og i Bergen tar vi opp dette temaet. Spennende erfaringer rundt bruk av Business Model Generation (BMG) for…"
May 22, 2012
Tor R. Grønsund updated their profile
Oct 30, 2011
Tor R. Grønsund replied to Tor R. Grønsund's discussion What are good examples of using the Customer Relationship block for demand creation?
"Wouldn't this very community, BMI Hub, be a good example of implementing customer relationship. However, I'm not sure if it is more about customer retention and referral than demand creation. Alex, what would be your experience on…"
Feb 24, 2011
Philip Galligan replied to Tor R. Grønsund's discussion What are good examples of using the Customer Relationship block for demand creation?
"The customer relationship is often the perception of the supply side and requires verification. The customer will increase demand if his issues are 1.listened to  2. acknowledged in a non defensive manner  3. action taken to provide…"
Feb 23, 2011
Karl Burrow replied to Tor R. Grønsund's discussion What are good examples of using the Customer Relationship block for demand creation?
"In addition you could include  "Customer Equity"  and what are the key drivers for this. CVM (Customer Value Management"  LTV, Barna Equity.. etc...    measurement and Value Equity are all key factor that…"
Feb 22, 2011
Erwin Fielt replied to Tor R. Grønsund's discussion What are good examples of using the Customer Relationship block for demand creation?
"Maybe concepts like customer loyalty (repeat purchases), customer lifetime value, share of wallet, up-selling, cross-selling can help you make the link between relationship and demand/revenue?"
Feb 21, 2011
Alex Osterwalder replied to Tor R. Grønsund's discussion What are good examples of using the Customer Relationship block for demand creation?
"A good example, though not necessarily of demand creation, is Apple's "thousand songs in a pocket" that drove the iPod to success. The channel was the iTunes software are store that got people to copy all their music on the iPod and…"
Feb 20, 2011
Laura Duncan replied to Tor R. Grønsund's discussion What are good examples of using the Customer Relationship block for demand creation?
"I'm struggling to think of examples that have created a seamless link between the two, but I think that Zappos.com has come close. By building & promoting its foundation on strong service, the company draws new customers and fosters…"
Feb 19, 2011
Tor R. Grønsund posted a discussion

What are good examples of using the Customer Relationship block for demand creation?

With the Agile / BM / Customer Development Stack, Steve Blank focuses on demand creation/generation with the Customer Relationship block. What are good examples of this?
Feb 18, 2011

Profile Information

Why are you passionate about business models and business model innovation?
Applying entrepreneurial methods to business model generation. Read more about the Business Model Canvas and Lean Startup mashup on bit.ly/LeanBizMod
How would you best describe your level of expertise when it comes to business models?
knowledgeable
What's your URL?
http://www.torgronsund.com
Who do you work for? What do you do?
Entrepreneur, writer, an lecturer in entrepreneurship and early-stage innovation.
What industry do you mainly work in (e.g. financial services, telco, utilities, public sector, academia, pharma...)?
Internet, new media, academia
What is the size of the organization you work for?
1-10
Do you want to add anything? Feel free. Any topic.
Methodologist blog: http://www.torgronsund.com
Twitter: http://twitter.com/tor
LinkedIn: http://www.linkedin.com/in/torgronsund

Comment Wall (3 comments)

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At 8:35pm on May 22, 2012, Terje Christensen said…

BMUGOslo 3.0 -Er den tradisjonelle forretningsplanen død?
http://www.bmug.no/events/65662652/

På BMUG.no møte i Oslo og i Bergen tar vi opp dette temaet. Spennende erfaringer rundt bruk av Business Model Generation (BMG) for å beskrive forretningsmodell.

BMG lar deg beskrive din forretningsmodell på en A4 side - slik at folk gidder å lese og faktisk skjønner hva du vil.

Innovasjon Norge har også nye tanker om hvordan en forretningsmodell skal være. IN tar internt i bruk Business Model Generation (BMG). De har tanker om hvordan de skal benytte BMG i dialog med grundere. Kom på www.BMUG.no møte i Oslo eller Bergen og hør hva de planlegger.


Normalt følger vi denne oppskriften: http://www.bmug.no/events/65835992/
Vårt motto er:

“Medlemskap i BMUG koster ingen penger, men vi forventer at du deler din kunnskap.”

Med hilsen
Terje

At 9:37pm on October 17, 2009, Anders Stølan said…
"Hi, we are interested in activity in this field in Norway. We have plans to use the methodology when working with commercialization of technology from research institutions, e.g. in Ukraine.
At 10:44am on July 23, 2009, Alex Osterwalder said…
Tor, welcome to the Hub!
 
 
 

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