February 2015 Blog Posts (3)

Business DNA Clock for Investors, Lean Startups, and Product Innovators

*** Why I’m No Longer Using Steve Blank’s Thermometer for the “Investment Readiness Level” ***

On November 25, 2013, Steve Blank wrote in his blog an article, "It’s Time to Play Moneyball: The Investment Readiness Level." I really loved the article especially as it focuses on evidence-based entrepreneurship.…


Added by Rod on February 21, 2015 at 7:15pm — No Comments

The Model You Need

Let’s assume you – the leader of ‘me.com’ – that is, your organisation, business, or department – are clear on the following, and that you continuously live them and communicate them, AUTHENTICALLY, to your Team, Clients and stakeholders:

  • Your WHY – your PURPOSE and the source of your PASSION
  • Your DIRECTION – what success will look like, and the route you will take, including milestones

Now it’s time to start thinking about your ORGANISATION – how you will…


Added by Stephen Spencer on February 19, 2015 at 6:52pm — No Comments

How to know if our pricing strategy is appropriate?

In the current scenario of saturated and highly competitive markets, prices conventional policies do not bring the expected results to the income statement, such as calculating costs and adding a mark-up,, or fix our prices depending on the price competition. Maybe in the famous phrase, "only fools confuse value with price", resides one of the keys to why conventional policies no longer have the expected results. The price is an objective variable, marked by a series of mainly…


Added by Alfredo Fernández on February 16, 2015 at 9:00am — No Comments

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