All Blog Posts (609)

Using Business Model Innovation at very very very early stage...

Along with my incubator activity, I have an evangelization mission towards students in their first graduation years. The public is not that aware of all entrepreneurial things and my purpose to them is:

- give them the sensation that, yes, even at the age of 20, 21 or 22, you can create your own firm (this is not that normal yet in France, eh!)

- make them understand that the only thing you can do after the "eurêka" moment is to speak about your idea to the most people you can as to… Continue

Added by Guilhem Bertholet on January 16, 2009 at 10:30pm — 4 Comments

Using the business model template with entrepreneurs

Hello everybody! I want to share some of the work I did using the template, and have your feedback, insights and advice on how to do best next time :)

My day job consists on running the HEC Business School Incubator, in Paris. Part of it drives me to spend many time with young entrepreneurs, thinking on their projects and specifically on the business model building.

I organized a seminar this week-end with the last 5 startups that entered the incubator earlier in November.… Continue

Added by Guilhem Bertholet on January 13, 2009 at 11:57pm — 9 Comments

Feedback first book chunk


Just read the first part, looks very promising. Lay-out and structure are fine. Especially liked the Apple example. Hope more such cases will be discussed. Kindest regards, Bart.

Added by Bart Boone on January 9, 2009 at 2:44pm — 1 Comment

Pay As You Go Airline

I just read this from a blog I subscribe to (Marginal Revolution) about an African Airline selling flights by the minute - the link to the article in wired is

and the link to the Marginal Revolution discussion is at

I have the actual articles if anyone wants them..I can email them - deb

Added by Deborah Mills-Scofield on January 9, 2009 at 1:58am — 3 Comments

Mindmap of Book Structure & Polls

I created a mindmap of the book structure with Mindmeister, as suggested. I'm still experimenting with using and sharing this mindmapping tool... so forgive me if it doesn't work 100% yet. Since I can't post the mindmap in this blog I added it to the "Book Chunks Section". Have a look!

I'm also experimenting with… Continue

Added by Alex Osterwalder on January 6, 2009 at 9:00pm — 6 Comments

The 1st Book Chunk is Out: Overview

It's quite a big moment for me. Yves & I are floating our first raw book chunk!!!! This first chunk is more of an overview of what is coming, rather than content as such. It's an outline of the structure of the book and should give you an idea of what we are up to. It’s our big picture. We are curious if you like it. Do you find it interesting? Is it clear? Is it relevant to you? Are we missing out on some essential parts?

Some remarks regarding this first book chunk and a brief… Continue

Added by Alex Osterwalder on December 23, 2008 at 10:51pm — 4 Comments

Christmas Present

This week I have been working on the 1st book chunk. I'd like to make it a small X-mas present for you, though I am not advancing nearly as quickly as I hoped (due to workshops, planning meetings, teaching, etc.). In the photo below you can see my brainstorming on the outline and content of the chunk (other photos here).

The 1st book chunk will not be an actual piece of the book. It… Continue

Added by Alex Osterwalder on December 13, 2008 at 10:31pm — 9 Comments

Challenges for a Disruptive Book on Business Model Innovation...

It is wonderful to see how many people have already signed-up to the book chunk project. Some very bright minds are gathering on our HUB.

However, I have mixed feelings and am a little afraid of failure these days. Business guru, Clayton Christensen has just published an article on business model innovation and he is working on a book, too. He has a whole team, a Harvard Business School Professorship, Harvard Business School Press and a PR agency to count on. His team seems to say… Continue

Added by Alex Osterwalder on December 5, 2008 at 11:27pm — 32 Comments

Random thoughts on what this book is about FOR the book cover design

What will people say about the book 5 years from now?

This book has made business (model) thinking accessible to thousands of people worldwide (not only business people). It has helped countless organizations (large corporations, start-ups, non-profits, …) better understand their business models and come up with new ones. Most interestingly, the book has proven its points by « walking the talk »: based on an innovative business model / made accessible to a much broader… Continue

Added by Alex Osterwalder on November 30, 1999 at 12:00pm — No Comments

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