Teaching the canvas model to "people with needs" or underprivileged has been a challenge, but the results and improvements are the core that gives us the strength to continue in our venture. We, as Emprediem, will continue teaching entrepreneurship and innovation to the base of the pyramid. In our country, PYMEs (small and medium size companies) are the ones that empower Chile, so if we have the capacity to improve their structures and make them more creative and innovative, they will surely be able to generate corporate entrepreneurship with a strong and well organize business model.
What is truly amazing is to see these individuals interiorizing the nine points of Canvas, thus making it easier for them in achieving their goals by understanding in a better way their business.
One of Chile's ethnic origins are the Mapuches. This indian culture is still strong and lives in the south of our country. What its important about this is that they understand the pure concepts of globalization in business terms and how they utilize, in their own way, design thinking to create an interesting supply to tourists by presenting their culture.
In conclusion we have understood that not only the Canvas Model can be explained to everyone but it really helps everyone. The most important thing is that we have proven this.