Comment

Comment by PATRIK EKSTRÖM on August 30, 2009 at 3:32pm

Agreed. How about this in B&W?

Comment by Alex Osterwalder on August 30, 2009 at 8:51am

Now that's another interesting concept! But with all those colors on the title page we'd have to charge U.S. $50.- for the book ;-)

Comment by PATRIK EKSTRÖM on August 30, 2009 at 8:44am

Would you consider something a bit different ... like this mockup?

Regards

Comment by Ravila White on August 30, 2009 at 5:11am

I like III and VI. Which ever cover you go with definitely make visible the word 'synthesis' as it imparts energy to the scenes. The people around the table and wall board is very powerful imagery. It makes one consider where they'd fit during the process. The cloud with the exclamation point, very nice way to convey thinking or ideas (ideation). Is there some way Alan can depict a 'finished' product? Afterall that is what will and should occur at the end of the process. A revenue generating product.

The typeface of VII is my pick. The font-size of the headline is more readable compared to the smaller font-size in VI. Stay with the use of the sans serif font for the headline and bylines.

Looking forward to my own copy ;-)

Comment by Mike Lachapelle on August 29, 2009 at 11:39pm

Just asked my wife to provide some comment on the potential book covers. She liked the basic design of the first series, but felt a lot of the artwork was too busy and frantic - to quote she said

" it looks like 'Where's Waldo' on acid....."

Comment by Vishwanath Edavayyanamath on August 29, 2009 at 8:54pm

Doesent convey anything in the 1st look to a person who does not have the context about the BMG canvas. Like the book cover I referred earleir, if I am talking Physics or Chemistry, the cover page should immediatly connect the text with the pictures on the cover page. The earlier ones III and VIII could be better thought through to give a pictorial grasp in the 1st look to the text "Business Model Generation".

Comment by Jason Theodor on August 29, 2009 at 7:30pm

The latest version of the cover lacks energy. While I get that it's about a 'model', extending the analogy to little plastic pieces you twist out of a kit, really doesn't work. The whole point of your model is innovation and flexibility, whereas with a plastic kit you can only put things together one way.

Background V, Label VIII are my pick.

Comment by Rory O'Connor on August 29, 2009 at 5:34pm

I like the new iteration, as it suggests something that is hands-on, and in kit-form. I can see it working well in th UK. I agree (also) that some sketches might be helpful - as it suggests the idea generation side of things. Could you replace one or two of the kit pieces with sketches, as if someone was working on that part of the model? Sketched arrows would be useful, I think, as if illustrating links between the elements.
I also agree with Gudmundur above about bringing back the tagline.

One caveat though, is that the cover may end up looking too eighties, with the illustration. I have a book on systems change from the early eighties and this style of illustrated cover reminds me of that somewhat.

Comment by Jille Sol on August 29, 2009 at 4:33pm

....apparently I'm wrong.

my wife (not on the hub) just told me to say that nr. IV and VI are the best. Nr. III is childish in her view

Comment by Jille Sol on August 29, 2009 at 4:01pm

Iteration III is the best.

For me it's the only one that makes me want to turn to the back cover. Why? Because apart from the Title(which is unclear for 99% of mankind. Which is ok as longs at it tickles the curiosity of the reader) it shows recognisable tiny little stories(= the drawings) who together tell more than the title. Is it enough to urge the reader to turn to the back cover? I don't know. But I know as a former publisher how important that is: books are NOT SOLD on the frontcover only, the backcover literally backs up the front. It gives extra reasons(Unique buying reasons) why it should be bought.

If the front cover fails to get the person who's holding it to turn to the backcover, you're in trouble. Ask yourself or someone else this question(' do you wnat to know more??)and see how they respond to the frontcovers.

Jille

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