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At 10:17am on July 15, 2014, Henk de Man said…

I think you are right in assuming that there is no monolithic thing that covers all, but that additional detail can be added via related views / canvases. 

It is important that the BM canvas exposes the essentials of a business model, albeit that it abstracts from all kinds of (also relevant) detail. But can we keep on assuming (and taking for granted) that what a BM canvas shows IS a business model, and the essentials of a business model?  (as it seems that not everybody may have that opinion ..)

At 7:30pm on July 5, 2014, Henk de Man said…

Is the phenomenon that a Business Model Canvas exposes a “Business Model” ?

Some people make a point of this, saying that a  BMC is a template to focus on business model innovation, but it does not show the business model itself. Rather it has some elements of, in particular, a To-Be business model, as a focal point for innovation.

These people say that seeing the business model itself would require more (and maybe partly different things..). Such as “top level value chain(s)/stream(s)”, using core capabilities/competences, together with associated flows of money and non-monetary values. Etc. So that managers would see and understand in one glance how their business model works… We should maybe admit that a BMC does not  do this? So, does it show a BM then ?

Note: I am also of the opinion, with most other people, that a BMC shows a BM ..; question is: did we all take it wrong ?

Mr. Osterwalder, what would you say about this ?

At 10:18am on September 1, 2011, Youngri Kim said…


Hello, I'm Youngri Kim in Korea,

I really want to participate in workshop of 'Business Model Generation'.

Do you have any plans in korea? 

At 2:20pm on May 11, 2011, Ugo Mendes Donelli said…

Happy to be part of the Hub!

You are always welcome in Milano :-)

At 7:26pm on March 14, 2011, Eric Anthony Spieth said…
Brilliant Book... I got the first Hardbound edition and multiple copies of the paperback (I keep passing them on to colleagues and friends) and recently integrated the model into my entrepreneurship course. I did have a question/concern regarding the design of the dynamic representation of the model on pages 18 and 19. Given that the marketing concept, indicates that marketing is customer driven - shouldn't the arrow linking the 'Value Proposition' and the 'Customer Segments', and labeled 'Customer Relationships' be a double ended arrow? A small point, but, as visualized indicates a one way relationship and a lack of interaction. As opposed to embracing the current trends towards Customer Relationship Management, Customer Managed Relationships or simply the contemporary collaborative relationship between businesses and consumers? Perhaps the feedback loop is covered by the 'Channels' Arrow but perhaps not as intuitive to the nuances of touchpoints or loyalty beyond reason? As Neumeier says about brand, "It's not what you think, it's what they think." A small point, but perhaps crucial? Interaction and perception are everything.
At 5:14pm on March 11, 2011, jahn.schlosser said…
Hi alex! Any idea yet about the Zurich workshop? When will it happen? Cheerz and thanks, great business model hub!
At 6:15pm on January 13, 2011, Jose Luis Illueca, PhD, MBA said…

Thank you Alex!

Great hub!

At 12:45pm on September 20, 2010, Johan Burger said…
Hi Alex, I am interested in doing a PhD on business models. Do you perhaps know of any gaps in the literature?
At 10:51am on September 20, 2010, Carole Ngiamba said…
I received the book, here in Douala-Cameroon!!!
Thank you for the job done!

At 4:05am on September 20, 2010, Mary Kay Plantes said…
Thanks Alex. Glad to be part of the hub. I was too busy with work, daughter and a European commute when your book was being developed to get involved with your effort. Happy to now join your community. Kay
At 3:58pm on September 17, 2010, Jasper Sauer said…
You're welcome. I'm currently reading the book, great work!
At 2:46pm on February 25, 2010, Simon Jagers said…
Thank you Alex! And what a great book you and your fellows created!

Thank you for your work.

At 1:00pm on February 24, 2010, Gustaf Hansen said…
Thank you for the kind welcome. It's fun to be a member! I'm waiting for the book, hope it gets here soon!
At 10:47pm on February 22, 2010, Dave Concannon said…
Thanks Alex, I wrote a longer post on the subject (tech as a commodity, value added via remarkable design and business model innovation) on my blog, I'd love your opinion on it:
At 10:39pm on February 22, 2010, Onno Makor said…
Hi Alex, Excited to be a member. Business Model Generation has already helped me and some of my clients to find new directions for their businesses. Great stuff!
At 10:27pm on February 22, 2010, Ernests said…
That was fast! :)
BMG has helped already ;)
At 2:36pm on October 29, 2009, Rafal Dudkowski said…
Hi Alex,

We are organizing an innovation management conference in Poland on 25.11.2009 along with a Polish Business Daily "Puls Biznesu".
We are planning to present the current hottest innovation topics - among others we would like to introduce also Business Model Generation. Would you be interested in dropping by and giving a 45 min. speech on this topic to a group of Polish Top Executives and Entrepreneurs?
In addition as hub members we would like to further advance the concept BMG to the Polish audience - in view of this would you be interested in releasing the Polish edition of the Book? Pls let me know what you think.

Best regards,

Rafal Dudkowski
At 7:20pm on October 27, 2009, Praveen Singh gave Alex Osterwalder a gift
Cheers Alex, Got my copy of BMGEN today, outstanding work.
At 11:31am on October 9, 2009, Vacherand said…
Hi Alex, I got the book two days ago. Great !!!
At 8:39pm on October 5, 2009, Prasert Thawatchokethawee said…
Hi Alex,
Your book has arrived this morning in my office. Wow! It looks great.

Thanks for the team effort to get this done. Really appreciate your hard-working and commitment to bring your brain out to something we can touch.

Look forward to seeing BMG as the next best seller book soon.

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