Hi Tim - I am using the Business Model Canvas in my college business students Entrepreneur class, which is a course of 10 3 hour lectures. The aim is to help them create their own business idea and writing abusiness plan using the 9 building blocks. They are very enthutiastic about the teamwork and the use of post-it. Seems to give them a welcome break from writing and reading and listening all the time.
Hi, Tim - yes, we use BMG in many of our classes. I'm teaching in the graduate program in Design Management at the Savannah College of Art and Design (SCAD) in Savannah, GA. In fact, I'm starting a new class today.
Yes, we use it at Harper Adams University College in the UK on a range of undergraduate courses including Principles of Management and also IT. It provides an accessible approach and an appealing text which students appreciate. Thanks for asking - Jane